In the week that The Australian dollar traded nearly at a two-year high against the euro, a world leading media company (GDS International) announced the much anticipated opening of its Sydney Office.
Bolstered by an expanding resource sector and energy-hungry Asian trading partners,
Australia is the only major economy to have avoided a technical recession in 2009 recording only one quarter of contraction in gross domestic product and it is set to continue with a forecast of 3.75% growth in 2010.
With advertising spend down GDS International, (a publishing and media company reliant on marketing spend) is bucking the trend. Maintaining unrivalled ROI to their clients GDS International (parent company of GDS Publishing) has seen double figure growth each year for the last five. “The key has been to diversify and innovate” Harlan Davis VP Product for GDS International, “We have a young and vibrant workforce that have adapted well in new business verticals and geographic markets”. Boasting over forty C-level summits a year, alongside its sixteen year old publishing business that circulates over fifty publication to executives world-wide, 2009 has seen GDS International diversify into New Media. Now championing some of the fastest growing online News services such as Next Gen Online News and online executive Broadcasting Network MeettheBoss is has clearly been the right move.
“Australia has significant potential and resources, such continued success mirrors that of GDS International and we feel that GDS Sydney will be a perfect home for us to hit the Australasia market” Tyron McGurgan - Director GDS Sydney
Australia is currently the world's 14th largest economy and has enjoyed 19 years of uninterrupted growth, aided by growing demand for commodities, robust government policies and with the move of such international organisations to her, 2010 is set to be another big year for the wonder down under.
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